all about design is proud to promote and support the following Australian and New Zealand designers:
When Gretchen Hillhouse had a new product range to launch, she engaged all about design to conduct a media campaign.
Campaign objectives were to introduce her brand to a new audience, raise her profile and engage with editors and stylists from homemaker titles.
After distributing the initial media release, we achieved outstanding results;
Five page feature article on Gretchen the designer, in Australian Country Style (November 2010)
Australian House and Garden requested the art tiles for use in a photoshoot (March 2010)
Gretchen’s art tiles were featured in Inside Out’s what’s new page in the July/Aug edition.
Vera Havari from Tightology wanted to raise her profile nationally.
We ran a national media campaign targeted at daily titles as well as key fashion editors. Her tights were featured in mX newspaper – a national daily that reaches over 700,000 commuters in Sydney, Melbourne and Brisbane.